O’Neill for This Memento

Female snowboarder snowboarding

Amsterdam, France

Recruit a sample of young people for a sports lifestyle ethnographic study which will form the basis of an insight report for O’Neill Global

What we did
This Memento is a global qualitative consumer research and brand strategy agency, based in Amsterdam. We love working with This Memento as we share a lot of the same thinking and compliment each others businesses.

We were introduced to This Memento through this project where they simply needed our support in finding very specific people for an ethnographic study – an initiative for O’Neill Global.

The TINK Network uncovered candidates for This Memento to meet and interview in a very quick turnaround time demonstrating the strength of our network – and forging the start of our business relationship with This Memento.

Delivering on this brief in the timeframe, grabbed This Memento’s attention and generated talks to do more work in partnership – watch this space!

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